The China Guide is a Beijing-based travel agency that creates customizable private tours, educational student tours, and incentive trips across China. Our mission is to make sure that each visitor gets a taste of this vibrant and fascinating country by not only seeing the sights but also being immersed in the local culture.
Back in 2007, The China Guide started with a promise: "No hidden fees, no commission-based shopping stops, no touristy restaurants, just memorable experiences!" At the beginning, it was very hard to persuade our guides and service providers to follow this principle, because lots of Chinese travel agencies make extra profit by bringing their guests to tourist shops for commissions. But we persisted and have maintained this guarantee to this day.
Looking back, we are proud that we have stuck to our promise and mission ever since our foundation. Our persistence continues to reward us as time goes by: by providing our customers with customized, unforgettable trips without hidden fees or commissions, we have accumulated a large number of guests who are willing to recommend us to their friends and families. Our reviews on TripAdvisor and other websites show this. We want to say thank you to all of our customers for their support and trust that has enabled us to grow over the years.
The China Guide has a multicultural team made up of native speakers from various Western countries. In addition to helping facilitate communication with our clients, our team’s Western-style travel sense and passion for Chinese culture and history have penetrated into our service and are reflected in each itinerary we create for our guests.